The #Experientialist couldn’t say it better himself – but his love for travel never faded. In any case, ACCOR has started to reopen some of its hotels around the world and in their own words – are “investing in the resurgence of travel and the communities where it operates.”
The great push forwards from the global hospitality leader (with fabulous properties worldwide like the SO Bangkok and Raffles properties in Cambodia) is spearheaded with a short film designed to reassure audiences, plus reignite the spark, love and freedom of travel … with a big dose of humour.
The chain has seen very quick recovery in China as the country starts to open up domestically, and this is encouraging for all of us. ACCOR are encouraging OutThere travellers to take part in the campaign by sharing their travel dreams and inspiration, which will be combined with those of travellers from all over the world, to create a montage-style inspiration travel film to be released in the future. Sounds like a great way to #KeepYourMindTravelling.
Watch the launch video here: